The next installment of MTSU alumnus Micheal Burt’s reality
TV show not only benefits the contestants he coaches in leadership, but also
the Boys & Girls Clubs of Rutherford County.
Following its debut on New Year’s Day, the second episode of
“Zebras and Cheetahs” is set to air from noon to 1 p.m. Sunday, Feb. 23, on CW
Network. In it, Burt again coaches five contestants in a two-day leadership
boot camp on “how to look different, run faster and be agile in today’s
concrete business jungle” — to turn them into zebras and cheetahs for 2014.
MTSU alumnus Brock Patterson, executive producer of the
show, said the latest episode is different from last month’s pilot in that Burt
focuses more on teaching business leadership skills rather than life skills in
general.
“Our initiative was to up the ante in finding people who
wanted to do more for their business careers,” said Patterson, who is also an adjunct
business communication professor in MTSU’s Jones College of Business. “Our goal
was to help position the television show as a business show rather than a life
coaching show.”
Contestants again competed three challenges: The Zebra
Challenge — Trying to understand what makes them unique; The Cheetah Challenge
— Determining how agile and quick thinking they can be; and The Final
Challenge: Appearing before a three-person board of advisers to make their
pitch.
Raising funds for the Boys & Girls Clubs was the zebra
challenge. Contestants spent time with some of the children at the club to
discover what unique qualities the club offered. The contestants then raised
almost $1,900, which local Realtor Kendra Cooke matched. The funds are enough
to cover the cost of weekly fees for more than 100 students.
“The lessons that each one of the contestants learned is
that they got to see how the money personally helped the children,” Patterson
said. “It was incredible.”
The Cheetah Challenge took contestants to The Ascent Indoor
Rock Climbing in Murfreesboro, where the fastest climber earned a chance to
pitch ideas on increasing the facility’s business to the owner. All contestants
then took their training from Burt and experiences from the challenges to pitch
themselves to a board of advisors made up of Midstate restaurateur Peter Demos,
Belinda Arender of F&M Bank and Mortgage and Scott Nagy of Reliant Realty.
The show title harkens to Burt’s latest book, “Zebras and
Cheetahs: Look Different and Stay Agile to Survive the Business Jungle.” It was
co-written by Dr. Colby Jubenville, an associate professor in the MTSU
Department of Health and Human Performance.
In addition to Burt, Jubenville and Patterson, the show
continues to carry heavy Blue Raider ties.
Other MTSU connections on the second episode include alums
Rob Janson, director of photography, and Ty Whitaker, cameraman; and students
Jacob Cleaver, John Martinez and LeeAnn Saulsbury, assistant cameramen. Two of
the contestants, Ryan Denney and Anna Rowland, are MTSU alums.
The show’s goal is to shoot seven episodes to make a full
season, with taping of the next episode to be held March 21-22. Contestants are
already being sought via social media and word of mouth.
“It’s all about network and relationships,” Patterson said.
Engage the show on social media now and throughout Sunday’s show,
on Twitter @michealburt, hashtag #ZebrasCheetahs and also on Burt’s Facebook
page.
For more information, visit Burt’s website www.coachburt.com.
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