MURFREESBORO, Tenn. — Breast Cancer Awareness Month may have just ended, but that hasn’t stopped one Middle Tennessee State University sorority from continuing to bring attention to a public health concern that impacts thousands of families each year.
The ladies of Zeta Tau Alpha this week hosted their annual Think Pink Week, which is designed promote breast cancer education and awareness as well as raise donations as a part of the sorority’s philanthropy.
As a part of the weeklong awareness effort, the sorority hosted its annual “Kiss Away Cancer” event Wednesday, Nov. 2, in the Student Union atrium. People were invited to stop by the Zeta booth where they put on pink lip gloss or lipstick and kissed the sorority’s banner. The sorority also accepted donations and passed out pink ribbons.
ZTA, which plans to hang the banner in front of their sorority house on Greek Row, hopes their events will serve as an invitation for on-campus participation.
“It’s for people to be more involved on campus and to get the community involved. Not just our sorority and Greek life, but the entire community,” said junior Emma Graham.
Graham has been involved with Think Pink Week since her freshman year and has high expectations for the turnout this year.
“We don’t really have a particular goal, but I know we were trying to double our goal from last year. We raised $10,000 last year and this year we’re trying to double that,” she said.
On Thursday, ZTA sold pink shirts for their annual “pink-out” football game, which will be played Saturday, Nov. 5. Then on Friday the sorority planned to host its chalkboard event where the campus community will be invited to write on the organization’s chalkboard and explain who they wear the color pink to honor.
According to sophomore Leah Jones, the entire week has been a rewarding experience and shown a different side to Greek life.
“It’s been really great because a lot of people think of sororities as just glitter and social events, but it’s really nice to know you’re a part of something that gives back to not only your campus, but the community and the people you know personally,” she said.
For more information on Think Pink week, visit www.zetataualpha.org or contact the Office of Fraternity and Sorority Life at 615-898-5812.