Zac Brown Band to headline benefit for
those affected by Gatlinburg-area wildfires
WMOT/Roots Radio 89.5 FM will be the flagship live broadcaster for
Saturday’s free benefit concert to help those affected by the fatal Smoky
Mountain wildfires that ravaged parts of the Gatlinburg, Tennessee, area in
late November.
All this
week, artists and radio stations have been signing on to support “Mountain
Tough,” an all-day, free outdoor musical celebration and fundraiser that will
be held from 10 a.m. to 9 p.m. Saturday, Dec. 17, at 705 Parkway in Gatlinburg.
The full
show will be carried by flagship broadcaster WMOT/Roots Radio 89.5 FM (http://wmot.org), which serves Middle Tennessee from the College of
Media and Entertainment at Middle Tennessee State University. The show is being
produced by Yee-Haw Brewing Co., Ole Smoky Moonshine, Music City Roots and the
Gatlinburg Convention and Visitors Bureau.
The word
went out on social media Wednesday just after noon from Zac Brown Band: Gatlinburg, Tennessee, is open for business & welcoming
visitors! We’ll be there playing the #MountainTough Benefit Show this Saturday,
December 17. You can donate to ongoing fire relief efforts here: http://bit.ly/DonateETF.
Most
importantly, in addition to Zac Brown Band, the talent lineup continues to take
shape, organizers said. Nationally renowned duo The Secret Sisters signed on within
the last 48 hours. Other artists committed include: Sam Bush, Jason D.
Williams, Derek St. Holmes, Jim Lauderdale, Chuck Mead, Rob Ickes & Trey
Hensley, Shannon Whitworth & Barrett Smith, Sarah Potenza, Firewater
Junction, Greg Reish, Chelle Rose, Carl Anderson, R.B. Morris and Mo Pitney.
Zac
Brown Band will take the stage last at about 7:50 p.m. Saturday.
While
the benefit is free, donations are encouraged, with all proceeds going to the
Sevier County Community Fund. To make a contribution, visit https://etf.givingfuel.com/sevier-county-community-fund. Donations can also be
sent by checks payable to East Tennessee Foundation with “SCCF” in the memo
line. Mail to: East Tennessee Foundation, 520 W. Summit Hill Drive, Suite 1101,
Knoxville, TN 37902.
Other
stations committed to broadcast or stream Mountain Tough include: Knoxville
country powerhouse WIVK-FM, Knoxville indie/Americana station WDVX-FM,
Nashville public radio station WPLN-FM, University of Tennessee stations
WUTK-FM and WUOT-FM and Chattanooga’s WUTC-FM.
In
addition, NPR Music-affiliated World Café and the VuHaus digital music video service will host the video
stream of the show produced and served by Music City Roots of Nashville.
Social Media: #mountaintough /
@TravelGburg / @zacbrownband / @olesmoky / @yeehawbrewing / @musiccityroots /
@wmot_rootsradio
About WMOT/Roots Radio
WMOT-FM/Roots
Radio 89.5, is a 100,000-watt NPR affiliated radio station serving Middle
Tennessee from the College of Media and Entertainment, owned and operated by
Middle Tennessee State University in Murfreesboro, Tennessee. It has served the
Midstate since 1969, and in September 2016 it adopted a full-time Americana
music format with a Nashville focus branded as Roots Radio. With live DJs from
6 a.m. to 7 p.m. on weekdays and a range of specialty programming on nights and
weekends, its mission is to reflect the ongoing evolution of Music City and its
American roots traditions. Information at www.wmot.org
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