Friday, January 29, 2016

[295] ‘MTSU On the Record’ examines millennials managing money


MURFREESBORO — The next “MTSU On the Record” radio program will focus on what millennials think about money and how they intend to manage it.

Host Gina Logue’s interview with Don Roy, interim chair of the MTSU Department of Marketing, and Tim Graeff, director of MTSU’s Office of Consumer Research, will air from 5:30 to 6 p.m. Monday, Feb. 1, and from 8 to 8:30 a.m. Sunday, Feb. 7, on WMOT-FM (89.5 and www.wmot.org).

Roy and Graeff collaborated on the Millennial Money Mindset Report for iQuantifi, a Franklin, Tennessee-based financial advice firm. The nationwide online survey of 500 randomly selected Americans between the ages of 21 and 35 was conducted between Feb. 12 and 15, 2015.

Among its findings are that 72 percent of millennials said they have financial goals, and the most frequently cited goal is “increase overall level of savings.”

“They tend to want to save money more for what I would consider short-term goals than long-term goals,” Graeff said. “More of them said they wanted to save money for a vacation than said they wanted to save money for retirement or even for buying a house.”

Only 29 percent said they have sought financial advice from professional advisers, and 23 percent said they have used blogs or websites.

“Millennials also exhibit what I would call timeless consumer behavior, and that is relying on good old word of mouth communication with friends and family,” said Roy. 


To hear previous “MTSU On the Record” programs, go to http://bit.ly/mtsu-otr.


For more information, contact Logue at 615-898-5081 or WMOT-FM at 615-898-2800.

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